✨ Top 25 Best Perfumes for Women 2023: Discover Your Signature Scent

a bottle of cologne sitting on top of a white sheet

Ready to unlock the secret to smelling unforgettable in 2023? Whether you crave the warm embrace of vanilla, the fresh burst of citrus, or the mysterious allure of woody ambers, this ultimate guide from Perfume Brands™ has you covered. We’ve sniffed, spritzed, and scrutinized the latest launches and timeless classics to bring you the 25 best perfumes for women in 2023—each rated, reviewed, and ready to become your new signature.

Did you know that sustainable ingredients and biotech innovations are reshaping the fragrance world this year? Or that gourmand scents like pistachio and salted caramel are stealing the spotlight? Stick around as we reveal expert tips on choosing the perfect perfume for your personality, how to make your scent last all day, and insider secrets from the industry’s top noses. Plus, we’ll spill the tea on which celebrity favorites are trending and how social media is changing the game. Curious yet? Let’s dive in!


Key Takeaways

  • Diverse fragrance families dominate 2023—from radiant florals and fresh aquatics to bold gourmands and woody ambers.
  • Sustainability and innovation are at the forefront, with brands like Lancôme and Future Society leading the charge.
  • Longevity and sillage vary widely; Eau de Parfums like Prada Paradoxe Intense and Gucci Guilty Elixir offer powerful lasting power.
  • Testing on skin is crucial—body chemistry can transform how a perfume smells and wears throughout the day.
  • Layering scents and targeting pulse points can significantly extend fragrance longevity.
  • Social media trends and celebrity endorsements heavily influence what’s hot, with TikTok favorites like Sol de Janeiro’s Cheirosa 62 making waves.

👉 Shop Our Top Perfumes of 2023:


Table of Contents



⚡️ Quick Tips and Facts About the Best Perfume for Women 2023

Welcome, fragrance lovers, to the Perfume Brands™ inner circle! We’re about to take you on a whirlwind tour of the most divine scents of 2023. But first, let’s get you primed with some juicy tidbits. If you’re curious about all-time classics, you should check out our deep dive into What Are the 10 Most Popular Perfumes? Discover 2025’s Top Scents! 🌸.

Here are some quick, must-know facts before we begin our olfactory adventure:

  • The Rise of Gourmands: Sweet, edible-smelling notes are hotter than ever! Think vanilla, coffee, and even nutty scents like pistachio. The market in 2023 saw a huge demand for these comforting fragrances.
  • Sustainability is Key: Brands are increasingly focusing on eco-friendly practices. This includes using upcycled ingredients, refillable bottles, and sustainably sourced materials. Lancôme’s Idôle Now is a prime example, featuring upcycled rose and repurposed biotech vanillin.
  • Biotech is the Future: Perfumers are using cutting-edge technology to create innovative and sustainable scent molecules. This allows for the creation of unique accords, like the “safely extracted” orchid in Idôle Now, without depleting natural resources.
  • Longevity Matters: A perfume’s staying power is a huge factor for consumers. Fragrance concentrations like Eau de Parfum (EDP) and Parfum (or Extrait) offer a longer-lasting experience than an Eau de Toilette (EDT) or Cologne.
  • TikTok’s Influence: Never underestimate the power of social media! A viral TikTok video can turn a fragrance into an overnight sensation. Brands like Sol de Janeiro and Parfums de Marly have seen massive success thanks to their popularity on the platform.

Oh, how the world of fragrance has blossomed! Here at Perfume Brands™, we’ve seen trends come and go, but 2023 felt like a true renaissance. It wasn’t just about smelling good; it was about feeling good, doing good, and embracing the future. For more on the business side of scent, check out our Fragrance Industry News.

The “You, But Better” Scent

One of the biggest shifts we’ve noticed is the move away from overpowering “beast mode” fragrances towards more intimate, personal scents. Think of them as a “second skin.” These are often woody, musky, or fresh fragrances that enhance your natural scent rather than masking it. They’re subtle, sophisticated, and incredibly chic. Byredo’s Mojave Ghost and Jo Malone’s Wood Sage & Sea Salt are perfect examples of this understated elegance.

The Gourmand Revolution 🍰

If you’ve felt the urge to smell like your favorite dessert this year, you’re not alone! The gourmand category has exploded with creativity. It’s not just about simple vanilla anymore. Perfumers are playing with complex, mouth-watering notes like pistachio, salted caramel, coffee, and marshmallow. Kayali’s Yum Pistachio Gelato | 33 and Burberry’s Goddess, with its trio of vanillas, are leading this delicious charge. As Cosmopolitan notes, Carolina Herrera’s Good Girl, with its blend of coffee, cacao, and vanilla, is a best-seller for a reason—it’s confidence in a bottle.

Conscious Perfumery: The New Luxury ✨

Luxury in 2023 is defined by more than just a name; it’s about sustainability and ethical sourcing. We’re seeing a beautiful trend towards:

  • Refillable Bottles: Brands like Prada and Marc Jacobs are offering refillable options for their popular scents, reducing packaging waste.
  • Upcycled Ingredients: Perfumers are creatively using materials that would otherwise be discarded, like the upcycled rose in Lancôme’s Idôle Now.
  • Sustainable Sourcing: A commitment to responsibly harvested ingredients, like the vanilla in YSL’s Libre, is becoming a hallmark of high-end perfumery.

This move towards conscious creation is something we wholeheartedly support and you can read more about it in our Perfume Guides.

🔝 Top 25 Best Perfumes for Women in 2023: Our Ultimate List

Video: THE BEST PERFUMES FOR WOMEN.

And now, the moment you’ve been waiting for! After countless spritzes, debates, and obsessive wear-testing, our team has curated the definitive list of the 25 best perfumes for women in 2023. Get ready to find your next signature scent! For more in-depth analyses, head over to our Fragrance Reviews.

1. Dior J’adore l’Or: The Golden Classic Reimagined

Aspect Rating (1-10)
Scent 9.5
Longevity 9.0
Sillage 8.5
Bottle Design 10
Overall 9.3

The Vibe

Pure, unadulterated luxury. This is the scent of a woman who owns the room. It’s liquid gold, a modern interpretation of a timeless classic.

The Scent Story

This is the first J’adore creation from the legendary perfumer Francis Kurkdjian for Dior, and what a debut! He took the iconic floral bouquet and streamlined it, focusing on the absolute essence of the flowers. As Kurkdjian told Harper’s Bazaar, “Flowers are the heart of J’adore, and when you zoom in, get rid of the colors and facets you don’t really need, you make it bolder.” The result is a powerful, radiant floral that feels both classic and completely new.

Why We Love It

It’s a masterclass in balance. The jasmine, rose, and ylang-ylang are amplified to their most glorious potential, creating a warm, solar scent that feels like being draped in sunshine. It’s sophisticated without being stuffy and powerful without being overwhelming.

Things to Consider

This is a bold floral. If you prefer subtle, skin-like scents, this might be too much for everyday wear. It’s definitely a special occasion fragrance.

Note Type Key Notes
Top Orange Blossom Absolute
Heart Jasmine Grandiflorum Absolute, Centifolia Rose Absolute
Base Ylang-Ylang Essence

👉 Shop Dior J’adore l’Or on:

2. Brunello Cucinelli Pour Femme: Sophistication in a Bottle

Aspect Rating (1-10)
Scent 9.0
Longevity 8.5
Sillage 8.0
Bottle Design 9.5
Overall 8.8

The Vibe

Quiet luxury. It’s the scent equivalent of a perfectly tailored cashmere sweater—understated, elegant, and incredibly chic.

The Scent Story

The Italian designer’s first foray into women’s fragrance is a triumph. It’s a woody, spicy scent designed to evoke warmth and comfort. Harper’s Bazaar calls it “a master class in modern luxury,” and we couldn’t agree more. It features an unusual chestnut accord that gives it a cozy, slightly gourmand feel, grounded by precious woods and pink pepper.

Why We Love It

It’s effortlessly sophisticated. It doesn’t shout for attention; it simply draws you in with its warm, inviting aura. The blend of chestnut, cedar, and vetiver is unique and utterly captivating. It’s a fragrance for a woman who is confident in her own skin.

Things to Consider

This is a more mature, woody scent. Those who gravitate towards sweet or fruity florals might find it too subdued.

Note Type Key Notes
Top Pink Pepper, Bergamot, Mandarin
Heart Chestnut, Orange Blossom
Base Cedarwood, Vetiver, Olibanum

👉 Shop Brunello Cucinelli Pour Femme on:

3. Future Society Floating Forest: Nature Meets Futurism

Aspect Rating (1-10)
Scent 9.0
Longevity 8.0
Sillage 7.5
Bottle Design 9.0
Overall 8.4

The Vibe

A breath of fresh, futuristic air. It’s like walking through a misty, digital forest. Clean, green, and slightly otherworldly.

The Scent Story

This is where perfumery gets really cool! Future Society uses cutting-edge biotech to recreate the scents of extinct or rare plants. Floating Forest is inspired by the Shorea cuspidata tree, last seen in 1998. The result is an aquatic, woody floral that truly smells like nothing else. Harper’s Bazaar highlights its notes of black pepper, bergamot, and a unique “wet stone accord.”

Why We Love It

It’s innovative and refreshing. The combination of aquatic florals and earthy woods creates a scent that is both calming and invigorating. It’s a perfect example of how science and nature can come together to create something beautiful and sustainable.

Things to Consider

Its uniqueness might not be for everyone. The “wet stone” accord is distinct and might be an acquired taste. It’s definitely a fragrance to sample before you buy.

Note Type Key Notes
Top Bergamot, Black Pepper
Heart Freesia, Aquatic Florals
Base Woods, Wet Stone Accord

👉 Shop Future Society Floating Forest on:

4. Burberry Goddess Eau de Parfum: British Elegance Unleashed

Aspect Rating (1-10)
Scent 9.5
Longevity 9.0
Sillage 8.5
Bottle Design 9.0
Overall 9.0

The Vibe

A warm, confident hug. This is the ultimate cozy-chic vanilla, perfect for feeling powerful and comforted all at once.

The Scent Story

Calling all vanilla lovers! Burberry has created the ultimate vanilla fragrance by using three different types of vanilla extracts. It features a vanilla infusion, vanilla caviar (a high-tech extract), and vanilla absolute, all enriched with a touch of lavender. Harper’s Bazaar rightly points out that it’s a warm and sweet gourmand, ideal for fall and winter.

Why We Love It

It’s a vanilla masterpiece. It’s not a simple, sugary vanilla; it’s complex, aromatic, and deeply satisfying. The hint of lavender adds a clean, aromatic twist that prevents it from becoming cloying. It’s a sophisticated gourmand that feels both modern and timeless.

Things to Consider

✅ If you love vanilla, this is a must-try. ❌ If you dislike sweet scents, this will not be for you.

Note Type Key Notes
Top Vanilla Infusion, Lavender
Heart Vanilla Caviar
Base Vanilla Absolute

👉 Shop Burberry Goddess on:

5. Hermès Tutti Twilly d’Hermès: Playful and Bold

Aspect Rating (1-10)
Scent 8.5
Longevity 8.0
Sillage 8.0
Bottle Design 9.5
Overall 8.5

The Vibe

Spirited, joyful, and unapologetically fun. It’s the scent of a woman who isn’t afraid to stand out and have a good time.

The Scent Story

The latest addition to the Twilly family is a fruity, floral explosion. It opens with a gentle ginger blossom and a juicy, mellow lychee note, which then settles into a comforting musk base. It’s a fragrance that transforms on the skin, revealing different facets over time. Harper’s Bazaar describes it as a “rich, multifaceted fragrance” that starts gentle and ends with a statement.

Why We Love It

It’s pure happiness in a bottle! The lychee note is juicy and realistic, and the ginger blossom adds a sparkling, spicy kick. It’s a youthful and energetic scent from one of the most revered Luxury Brands that never feels childish. The bottle, with its little silk tie, is also utterly charming.

Things to Consider

The fruity opening is quite prominent. If you’re not a fan of lychee, you may want to sample this one first.

Note Type Key Notes
Top Ginger Blossom
Heart Lychee
Base Musk

👉 Shop Hermès Tutti Twilly d’Hermès on:

6. Jo Malone London English Pear & Sweet Pea Cologne: Fresh and Floral

Aspect Rating (1-10)
Scent 9.0
Longevity 7.5
Sillage 7.0
Bottle Design 8.5
Overall 8.0

The Vibe

A walk through a sun-drenched English garden. It’s light, airy, and effortlessly pretty.

The Scent Story

This is a fresh and light take on a fruity floral. The star is a soft, juicy English pear note, beautifully balanced by powdery sweet pea. As Harper’s Bazaar perfectly states, “The powdery sweet pea and amber softens the English pear, which leaves behind a mellow finish that lasts all day long.”

Why We Love It

It’s the epitome of springtime freshness. It’s not overly sweet and captures the delicate scent of a garden in bloom. It’s incredibly easy to wear and perfect for those who prefer a lighter, more subtle fragrance. It’s also fantastic for layering, a trend that Cosmopolitan notes has become increasingly popular.

Things to Consider

As a cologne, its longevity is not as potent as an Eau de Parfum. You may need to reapply throughout the day.

Note Type Key Notes
Top Williams Pear
Heart Sweet Pea
Base White Musk

👉 Shop Jo Malone London English Pear & Sweet Pea on:

7. Chanel Chance Eau Fraiche: A Splash of Youthful Energy

Aspect Rating (1-10)
Scent 9.5
Longevity 9.0
Sillage 8.5
Bottle Design 9.0
Overall 9.0

The Vibe

Sparkling, vibrant, and full of life. It’s the feeling of the first warm day of spring captured in a bottle.

The Scent Story

Chanel has transformed the beloved 2007 Eau de Toilette into a more intense and long-lasting Eau de Parfum, and we are here for it! It retains the zesty, invigorating character of the original but with more depth and staying power. Harper’s Bazaar calls it “fresh, invigorating, nostalgic, and so wearable thanks to the citron, jasmine, and lingering teakwood notes.”

Why We Love It

It’s a modern classic. The blast of citron at the opening is incredibly refreshing, while the jasmine heart and teakwood base provide a sophisticated, woody dry-down. It’s a versatile fragrance that works for any occasion, from the office to a night out.

Things to Consider

While it’s a fresher take on Chanel, it still carries that signature, elegant Chanel DNA. It’s a safe but beautiful bet.

Note Type Key Notes
Top Citron
Heart Jasmine
Base Teakwood, Amber

👉 Shop Chanel Chance Eau Fraiche on:

8. Boy Smells Vanilla Era: Unisex Vanilla Reinvented

Aspect Rating (1-10)
Scent 8.5
Longevity 8.0
Sillage 7.5
Bottle Design 8.5
Overall 8.1

The Vibe

Cool, edgy, and unexpected. This is vanilla for people who don’t like vanilla. It’s smoky, spicy, and anything but sweet.

The Scent Story

Boy Smells has taken the concept of a vanilla fragrance and turned it on its head. This is a more masculine-leaning, unisex scent that balances the sweetness of vanilla with spicy black pepper, saffron, and rich amber. Harper’s Bazaar notes it’s for those who “find gourmand vanilla too sweet.”

Why We Love It

It’s daring and different. It proves that vanilla can be dark, mysterious, and complex. The spicy, woody notes give it a sophisticated edge that makes it incredibly alluring. It’s a perfect choice for anyone looking to break away from traditional floral or fruity scents.

Things to Consider

This is not your typical gourmand vanilla. The spicy and woody notes are very prominent, so it’s best to sample it first if you’re expecting a sweet treat.

Note Type Key Notes
Top Black Pepper, Saffron
Heart Cashmere, Tuberose
Base Vanilla, Amber, Papyrus

👉 Shop Boy Smells Vanilla Era on:

9. Sol de Janeiro Brazilian Crush Cheirosa 62 Hair and Body Fragrance Mist: Tropical Vibes

Aspect Rating (1-10)
Scent 9.0
Longevity 6.5
Sillage 7.0
Bottle Design 7.5
Overall 7.5

The Vibe

A permanent vacation. It’s sun-drenched beaches, warm skin, and pure, unapologetic joy.

The Scent Story

This is the scent that launched a thousand TikToks and made fragrance layering a mainstream phenomenon. A delicious blend of pistachio and salted caramel, Cheirosa ’62 is an irresistible gourmand that instantly transports you to the beaches of Rio. As one beauty editor told Harper’s Bazaar, “I think this year people are finally diving deep into fragrance layering—using a scented body lotion before spraying a perfume on, for example.”

Why We Love It

It’s addictively delicious and surprisingly versatile. You can wear it on its own for a light, summery scent, or layer it with other perfumes to add a warm, gourmand base. It’s affordable, fun, and smells good enough to eat.

Things to Consider

It’s a body mist, not an Eau de Parfum, so its longevity is limited. Be prepared to reapply often to keep the vacation vibes going.

Note Type Key Notes
Top Pistachio, Almond
Heart Heliotrope, Jasmine Petals
Base Vanilla, Salted Caramel, Sandalwood

👉 Shop Sol de Janeiro Cheirosa 62 on:

10. Coach Love Eau de Parfum: Modern Romance

Aspect Rating (1-10)
Scent 8.5
Longevity 8.0
Sillage 7.5
Bottle Design 8.5
Overall 8.1

The Vibe

Sweet, romantic, and a little bit flirty. It’s the feeling of a first date, full of excitement and possibility.

The Scent Story

Coach Love is a vibrant and joyful fruity floral. It opens with a sweet wild strawberry note, reminiscent of the “strawberry makeup” trend. This is balanced by a rich red rose heart and a warm cedarwood base. Harper’s Bazaar says, “The wild strawberry note is front and center in a way that’s nostalgic to the ’90s in the best way.”

Why We Love It

It’s a happy, feel-good fragrance. The strawberry note is sweet without being childish, and the rose and cedarwood give it a sophisticated depth. It’s an easy-to-wear, crowd-pleasing scent that’s perfect for everyday.

Things to Consider

The strawberry note is very prominent, which might be too sweet for some.

Note Type Key Notes
Top Wild Strawberry
Heart Red Velvet Rose
Base Cedarwood

👉 Shop Coach Love Eau de Parfum on:

11. Prada Paradoxe Intense Eau De Parfum: Bold and Mysterious

Aspect Rating (1-10)
Scent 9.0
Longevity 9.5
Sillage 9.0
Bottle Design 9.5
Overall 9.2

The Vibe

Confident, captivating, and unforgettable. This is a fragrance for a woman who isn’t afraid to make a statement.

The Scent Story

Taking the original Paradoxe to the next level, this “Intense” version is a more robust and powerful amber floral. It amplifies the jasmine and adds a warm, mossy base that gives it incredible depth and longevity. Harper’s Bazaar raves, “Whether you decide to wear the versatile scent in cooler or warmer months, you’re practically guaranteed to receive a compliment on how great you smell.” Scentstore.com also lists the original Paradoxe as a top seller that has “taken the world by storm.”

Why We Love It

The performance is incredible! This is a long-lasting fragrance with impressive sillage that will definitely get you noticed. The blend of jasmine, amber, and moss is warm, sensual, and utterly addictive. Plus, the refillable bottle is both beautiful and eco-conscious.

Things to Consider

This is a strong fragrance. A little goes a long way, so be careful not to overspray.

Note Type Key Notes
Top Neroli
Heart Jasmine
Base Ambrofix™, Moss Accord

👉 Shop Prada Paradoxe Intense on:

12. Lancôme Idôle Now Eau De Parfum: Empowerment in a Bottle

Aspect Rating (1-10)
Scent 8.5
Longevity 8.5
Sillage 8.0
Bottle Design 9.0
Overall 8.5

The Vibe

Modern, bold, and forward-thinking. This is a fragrance for the woman who is creating her own future.

The Scent Story

Lancôme is truly pushing the boundaries of perfumery with Idôle Now. As Harper’s Bazaar highlights, this fragrance is “drawing a line in the sand that points to the future of the fragrance industry.” It features an innovative blend of upcycled rose, a “safely extracted” orchid accord created with biotechnology, and sustainably sourced vanilla.

Why We Love It

We love the innovation and the message behind this fragrance. It’s a bold, long-lasting floral that proves that luxury and sustainability can go hand-in-hand. The scent itself is a beautiful, radiant floral with a warm, comforting vanilla base.

Things to Consider

The orchid accord is quite unique and gives the fragrance a modern, almost futuristic feel that might differ from traditional florals.

Note Type Key Notes
Top Rose
Heart Orchid Accord
Base Vanilla

👉 Shop Lancôme Idôle Now on:

13. Tiffany & Co. Rose Gold Intense Eau de Parfum: Luxurious Floral

Aspect Rating (1-10)
Scent 8.5
Longevity 8.0
Sillage 7.5
Bottle Design 9.5
Overall 8.4

The Vibe

Elegant, sparkling, and effortlessly chic. It’s the perfect accessory for any occasion, just like a piece of Tiffany jewelry.

The Scent Story

Created by renowned perfumer Jerome Epinette, this fragrance is a radiant floral bouquet. It combines bright pink pepper and citrusy notes with a heart of orange blossom, jasmine, and rose, all resting on a warm, patchouli base. Harper’s Bazaar describes it as “perfect for everyday wear.”

Why We Love It

It’s a beautifully crafted, versatile floral. It’s bright and uplifting enough for the daytime, but has enough depth and warmth for the evening. The bottle is absolutely stunning, inspired by Tiffany’s iconic diamond cuts.

Things to Consider

It’s a classic floral composition, so it may not stand out for those seeking a more unique or edgy scent.

Note Type Key Notes
Top Pink Pepper, Sparkling Fruits
Heart Orange Blossom, Jasmine Sambac, Turkish Rose Oil
Base Patchouli, Sugared Woods

👉 Shop Tiffany & Co. Rose Gold Intense on:

14. Gucci Guilty Elixir Eau de Parfum: Seductive and Intense

Aspect Rating (1-10)
Scent 9.0
Longevity 9.5
Sillage 9.0
Bottle Design 8.5
Overall 9.0

The Vibe

Mysterious, alluring, and powerfully seductive. This is a fragrance that commands attention and leaves a lasting impression.

The Scent Story

This is a potent, woody-amber floral designed for those who love a bold fragrance. It’s a rich and complex blend of wisteria, vanilla absolute, tonka beans, and patchouli. Harper’s Bazaar recommends this “potent scent” for cooler months, and we agree it has a cozy, enveloping quality.

Why We Love It

It’s unapologetically bold and sexy. The combination of floral, gourmand, and woody notes is intoxicating. The longevity and projection are outstanding, making it a perfect choice for a night out when you want to feel your most confident.

Things to Consider

This is an “elixir” concentration, meaning it’s very potent. It’s definitely not a scent for the faint of heart or for close quarters like an office.

Note Type Key Notes
Top Wisteria Accord, Mandora
Heart Vanilla Absolute, Tonka Beans
Base Patchouli, Rose

👉 Shop Gucci Guilty Elixir on:

15. Le Labo Lavande 31 Eau de Parfum: Artisan Lavender Elegance

Aspect Rating (1-10)
Scent 9.0
Longevity 8.5
Sillage 8.0
Bottle Design 8.0
Overall 8.4

The Vibe

Clean, modern, and effortlessly cool. This is lavender like you’ve never smelled it before—fresh, aromatic, and totally unisex.

The Scent Story

Le Labo has taken the classic note of lavender and given it a modern, elevated twist. Instead of the powdery, sleepy lavender you might be used to, this is a bright, fresh interpretation, thanks to the addition of bergamot and neroli. It’s all grounded in Le Labo’s signature amber-musk base.

Why We Love It

It’s a game-changer for lavender. It’s aromatic and clean without ever smelling like soap or potpourri. It’s a sophisticated, high-quality fragrance that feels both comforting and invigorating. It’s a perfect example of the fresh, woodsy scents that Cosmopolitan‘s editors adore.

Things to Consider

The price point is high, as with all Le Labo fragrances. Also, if you’re expecting a traditional, calming lavender, the bright citrus notes might surprise you.

Note Type Key Notes
Top Bergamot, Neroli
Heart Lavender
Base Amber, Musk, Tonka

👉 Shop Le Labo Lavande 31 on:

16. Dior Dioriviera: Summer in a Bottle

Aspect Rating (1-10)
Scent 9.0
Longevity 8.0
Sillage 8.0
Bottle Design 9.0
Overall 8.5

The Vibe

Chic, sun-kissed, and carefree. It’s the scent of a luxurious vacation on the French Riviera.

The Scent Story

Another masterpiece from Francis Kurkdjian, Dioriviera is a beautiful blend of fruity and floral notes that captures the essence of the South of France. It combines the green, milky sweetness of fig with the warmth of fresh roses. Harper’s Bazaar puts it simply: “Looking for a scent that instantly gets you compliments? Dior’s new Dioriviera is it.”

Why We Love It

It’s a perfectly balanced summer fragrance. The fig is green and realistic, not overly sweet, and the rose adds a touch of classic elegance. It’s a sophisticated yet easy-to-wear scent that will have everyone asking what you’re wearing.

Things to Consider

The fig note is very distinct. If you’re not a fan of fig, this one won’t be for you.

Note Type Key Notes
Top Fig
Heart Rose
Base Green Notes

👉 Shop Dior Dioriviera on:

17. Liis Ethereal Wave Eau de Parfum: Dreamy and Delicate

Aspect Rating (1-10)
Scent 8.5
Longevity 7.5
Sillage 7.0
Bottle Design 8.5
Overall 7.9

The Vibe

Minimalist, modern, and serene. It’s a quiet, contemplative scent for those who appreciate subtlety.

The Scent Story

This is a modern, genderless scent for those seeking a break from traditional florals. It’s a delicate and airy blend of white and black tea, spicy cardamom, and a soft base of blonde woods and musk. Harper’s Bazaar notes that it appeals to those looking for something different.

Why We Love It

It’s like a warm, comforting cup of tea in perfume form. It’s a clean, calming scent that feels very personal and intimate. It’s perfect for days when you want to wear a fragrance just for yourself.

Things to Consider

This is a very light, skin-like scent. If you prefer fragrances with strong projection, you might find this one too subtle.

Note Type Key Notes
Top Cardamom
Heart White Tea, Black Tea
Base Blonde Woods, Musk

👉 Shop Liis Ethereal Wave on:

18. LoveShackFancy Forever in Love: Vintage Romance

Aspect Rating (1-10)
Scent 8.0
Longevity 7.5
Sillage 7.0
Bottle Design 9.5
Overall 8.0

The Vibe

Feminine, romantic, and charmingly nostalgic. It’s the scent of a vintage floral dress and a walk through a blooming garden.

The Scent Story

This sweet fruity-floral captures the romantic, vintage-inspired aesthetic of the LoveShackFancy brand. It features a nostalgic green pear note at the top, a heart of gardenia, and a base of cedarwood. Harper’s Bazaar describes the scent as “fun, feminine, and fresh.”

Why We Love It

It’s unapologetically pretty. The combination of pear and gardenia is classic and beautiful, and the bottle is a work of art that will look gorgeous on any vanity. It’s a perfect scent for spring and for any romantic occasion.

Things to Consider

It leans very feminine and sweet, which may not appeal to everyone’s taste.

Note Type Key Notes
Top Green Pear
Heart Gardenia
Base Cedarwood

👉 Shop LoveShackFancy Forever in Love on:

19. D.S. & Durga Deep Dark Vanilla: The Dark Side of Vanilla

Aspect Rating (1-10)
Scent 9.0
Longevity 8.5
Sillage 8.0
Bottle Design 8.0
Overall 8.4

The Vibe

Earthy, mysterious, and unconventional. This is vanilla that’s been dragged through a forest floor in the best possible way.

The Scent Story

This is another fragrance that deconstructs vanilla, taking it far away from its sweet, gourmand comfort zone. D.S. & Durga imagines vanilla in a “jungle” context, amplifying it with green, leafy notes and earthy patchouli. As Harper’s Bazaar puts it, “It’s the furthest thing from vanilla icing, and that’s precisely why we like it.”

Why We Love It

It’s a truly unique and intelligent take on vanilla. The addition of patchouli and green notes gives it a dark, earthy, and slightly smoky quality that is incredibly intriguing. It’s a complex and sophisticated scent for the true fragrance connoisseur.

Things to Consider

The patchouli note is very prominent. If you’re not a fan of patchouli, you should definitely sample this before buying.

Note Type Key Notes
Top Pink Pepper, Cabreuva
Heart Vanilla Leaf, Cypress Root
Base Vanilla Absolute, Patchouli, Hay

👉 Shop D.S. & Durga Deep Dark Vanilla on:

20. Louis Vuitton Pacific Chill: Oceanic Freshness

Aspect Rating (1-10)
Scent 9.0
Longevity 8.5
Sillage 8.0
Bottle Design 9.5
Overall 8.8

The Vibe

A cool, refreshing breeze on a hot day. It’s invigorating, uplifting, and effortlessly luxurious.

The Scent Story

Inspired by the California coast, this is a fruity, aromatic scent designed to make you feel happy and relaxed. It features an unusual blend of notes, including blackcurrant, carrot seed, basil, and apricot. The perfumer’s message, as quoted in Harper’s Bazaar, is simple: “Be happy. Be chill.”

Why We Love It

It’s a sophisticated fresh scent that is both fruity and earthy. The carrot seed and basil add a unique, green, aromatic quality that balances the sweetness of the apricot and blackcurrant. It’s the perfect high-end fragrance for summer.

Things to Consider

This is a luxury fragrance with a corresponding price tag. The unique combination of notes might not be a safe blind buy.

Note Type Key Notes
Top Blackcurrant, Citron, Lemon
Heart Carrot Seed, Basil, Apricot
Base Ambrette, Fig

👉 Shop Louis Vuitton Pacific Chill on:

21. YSL Black Opium Le Parfum: The Vanilla Overdose

Aspect Rating (1-10)
Scent 9.0
Longevity 9.5
Sillage 9.0
Bottle Design 9.0
Overall 9.1

The Vibe

Intensely seductive, warm, and hypnotic. This is the original Black Opium’s darker, more mysterious, and vanilla-heavy older sister.

The Scent Story

Launched in late 2022/early 2023, this flanker takes the iconic coffee-floral DNA of Black Opium and dials the vanilla up to eleven. It features a quartet of different vanilla notes, making it the star of the show. The signature coffee accord is still present but plays a supporting role to the rich, deep vanilla. Scentstore.com notes that the Black Opium line remains a consistent best-seller.

Why We Love It

For vanilla lovers, this is pure heaven. It’s a deep, rich, and creamy vanilla that avoids being overly sweet thanks to the bitter coffee and white floral notes. It’s incredibly long-lasting and creates a captivating, alluring scent trail. It’s the perfect fragrance for a night out.

Things to Consider

It is very vanilla-forward. If you’re not a die-hard vanilla fan or if you prefer the more prominent coffee note of the original, you might find this version too sweet.

Note Type Key Notes
Top Pear, Green Mandarin
Heart Jasmine, Orange Blossom
Base Vanilla Quartet, Coffee Accord, Patchouli

👉 Shop YSL Black Opium Le Parfum on:

22. Kayali Yum Pistachio Gelato | 33: The Viral Gourmand

Aspect Rating (1-10)
Scent 8.5
Longevity 8.0
Sillage 8.0
Bottle Design 8.5
Overall 8.2

The Vibe

Playful, delicious, and utterly irresistible. It’s like walking into an Italian gelateria on a sunny day.

The Scent Story

This fragrance took the internet by storm in 2023. Created by Olivier and Sébastien Cresp, it’s a complex gourmand explosion. It opens with nutty pistachio and hazelnut, moves to a floral heart, and dries down to a fluffy cloud of whipped cream, marshmallow, and cotton candy. It’s a scent journey that’s both fun and sophisticated.

Why We Love It

It’s a unique and addictive gourmand. The pistachio note is realistic and nutty, not overly sweet, and the fluffy, sweet base is pure comfort. It’s a happy, mood-boosting fragrance that always gets compliments.

Things to Consider

Some find the opening surprisingly fresh or clean, which can be unexpected given the gourmand notes. As one reviewer noted, it has a “soapy shampoo finish” for some, so skin chemistry plays a big role. It’s definitely one to test before you commit.

Note Type Key Notes
Top Pistachio, Ice Cream, Hazelnut, Rum
Heart Pear, Jasmine, Peony
Base Whipped Cream, Marshmallow, Cotton Candy, Tonka Bean

👉 Shop Kayali Yum Pistachio Gelato | 33 on:

23. Phlur Mood Ring: A Gummy Treat

Aspect Rating (1-10)
Scent 8.0
Longevity 7.5
Sillage 7.0
Bottle Design 8.5
Overall 7.8

The Vibe

Joyful, vibrant, and nostalgic. It’s the scent of opening a bag of fruit gummy bears—sweet, juicy, and fun.

The Scent Story

Another viral sensation, Mood Ring is a fruity floral built around a prominent “fruit gummies” note. This playful sweetness is balanced with orange flower and a clean, glazed musk. It’s designed to be a euphoric, mood-boosting scent that evokes happy memories.

Why We Love It

It’s pure, unadulterated fun. The gummy bear opening is surprisingly realistic and instantly brings a smile to your face. It’s a youthful and energetic scent that doesn’t take itself too seriously.

Things to Consider

The initial gummy sweetness fades into a more citrusy, musky floral scent on the dry down, which might disappoint those looking for a linear candy fragrance. As one reviewer mentioned, the “gummy sweet fruity opening” dries down to a “citrusy floral like I said with that puli.”

Note Type Key Notes
Top Fruit Gummies, Pitaya, Orange
Heart Orange Blossom, Jasmine Sambac
Base Musk, Amber, Patchouli

👉 Shop Phlur Mood Ring on:

24. Kilian Can’t Stop Loving You: A Narcotic Floral

Aspect Rating (1-10)
Scent 9.0
Longevity 9.0
Sillage 8.5
Bottle Design 9.5
Overall 9.0

The Vibe

Romantic, intoxicating, and deeply sensual. It’s a declaration of love in fragrance form.

The Scent Story

Created by the master perfumer Alberto Morillas, this fragrance is a celebration of eternal love, centered around the note of orange blossom. It’s a rich amber vanilla scent that opens with bright orange blossom and paradisone (a jasmine compound), then deepens with a heart of Provence honey and a base of vanilla, oakmoss, and incense.

Why We Love It

It’s a stunningly beautiful and complex floral. The combination of orange blossom and honey is incredibly suave and romantic, while the oakmoss and incense add a mysterious, earthy depth. It’s a powerful, long-lasting scent that feels both timeless and modern.

Things to Consider

This is a very rich and sweet floral. It’s part of Kilian’s “Narcotics” family for a reason—it’s potent and heady.

Note Type Key Notes
Top Orange Blossom, Paradisone
Heart Honey
Base Madagascar Vanilla, Oakmoss, Olibanum

👉 Shop Kilian Can’t Stop Loving You on:

25. Tom Ford Café Rose (2023): Seductive and Sophisticated

Aspect Rating (1-10)
Scent 9.0
Longevity 8.5
Sillage 8.0
Bottle Design 9.0
Overall 8.6

The Vibe

Dark, sensual, and mysterious. It’s the scent of a late-night rendezvous in a dimly lit café.

The Scent Story

Tom Ford has re-launched the beloved Café Rose, moving it to the more accessible Signature Line. This 2023 version is an amber floral that centers on the “untamed sensuality of a refined rose infused with the unexpected twist of dark coffee.” Created by Antoine Lie, it blends Turkish and Bulgarian roses with coffee, patchouli, and warm spices.

Why We Love It

It’s a perfect marriage of two beloved notes. The rose is deep and velvety, while the coffee adds a dark, roasted, and slightly bitter edge that is incredibly sexy. It’s a sophisticated and alluring fragrance that is perfect for evening wear.

Things to Consider

The coffee note is more of a dark, bitter accent rather than a sweet, latte-like scent. It’s a mature and complex fragrance.

Note Type Key Notes
Top Turkish Rose, Coffee
Heart Bulgarian Rose, Patchouli, Cardamom, Ylang-Ylang
Base Frankincense, Sandalwood

👉 Shop Tom Ford Café Rose (2023) on:

🛍️ Shop Our Editors’ Favorite New Women’s Fragrances of 2023

Video: Top 10 LONG LASTING Women Perfumes 2022.

Feeling inspired? We don’t blame you! To make your life easier, here’s a quick-shop list of some of our absolute must-haves from this year’s stunning lineup.

🔍 How to Choose the Best Perfume for Your Personality and Lifestyle

Video: PERFUME & BODY CARE BIRTHDAY HAUL! New Fall Perfumes In My Collection! Perfume For Women.

Finding your “signature scent” can feel like a quest. Is there one perfect perfume soulmate out there for you? Maybe! But we think it’s more fun to have a whole wardrobe of fragrances to suit your every mood and occasion. Here’s our expert guide to finding the right scent for you.

Step 1: Understand Fragrance Families

Perfumes are generally categorized into “families.” Knowing which family you gravitate towards is the first step.

  • Floral: The largest family. Can range from light and fresh (like Jo Malone’s English Pear & Sweet Pea) to deep and sensual (like Kilian’s Can’t Stop Loving You).
  • Fresh: Think citrus, aquatic, and green notes. These scents are often described as clean and uplifting. Chanel’s Chance Eau Fraiche and Louis Vuitton’s Pacific Chill fit perfectly here.
  • Gourmand: Sweet, edible notes. If you love the smell of vanilla, coffee, or candy, this is your family. Burberry Goddess and YSL Black Opium Le Parfum are prime examples.
  • Woody/Earthy: Scents of sandalwood, cedar, patchouli, and moss. These are often warm, dry, and sophisticated. Brunello Cucinelli Pour Femme and D.S. & Durga’s Deep Dark Vanilla showcase this beautifully.
  • Amber/Spicy (formerly “Oriental”): Rich, warm, and exotic notes like incense, cardamom, and amber. Think opulent and sensual, like Gucci Guilty Elixir.

Step 2: Test, Test, Test!

Never buy a full bottle of perfume without testing it on your skin first! A fragrance can smell completely different on a paper blotter than it does on you. Why? Body chemistry. Your skin’s pH, temperature, and even your diet can affect how a perfume develops.

Our Pro Tip: Go to a store, spray a fragrance on your wrist (don’t rub!), and then leave. Let the fragrance develop over several hours. This allows you to experience the top, heart, and base notes and see if you truly love it from start to finish.

Step 3: Consider the Occasion

Think about where you’ll be wearing your fragrance.

  • For the Office: Opt for something lighter with a smaller sillage (the scent trail it leaves). Fresh or light floral scents are usually a safe bet.
  • For Date Night: This is the time to bring out the bold, sensual, and mysterious scents. Amber, spicy, and deep gourmand fragrances are perfect.
  • For Everyday: Choose something that makes you feel happy and confident! A versatile fruity floral or a clean, woody scent can be a great daily signature.

For more tips, explore our extensive Perfume Guides.

💡 Insider Tips: How to Make Your Perfume Last Longer Throughout the Day

Video: TOP DATE NIGHT PERFUMES | HOW TO DATE IN 2023 | PERFUMES FOR WOMEN.

Is there anything more frustrating than your favorite scent disappearing by lunchtime? We feel your pain. Here are our tried-and-true secrets to extending the life of your fragrance.

  1. Hydrate Your Skin: Perfume clings better to moisturized skin. Apply an unscented lotion or body oil right after you shower, and then spray your fragrance on top. This gives the scent molecules something to hold onto.
  2. Target Pulse Points: These are areas where your blood vessels are closer to the skin, generating more heat. This heat helps to diffuse the fragrance throughout the day. Target your wrists, the crooks of your elbows, behind your knees, and behind your ears.
  3. Don’t Rub Your Wrists! ❌ This is the cardinal sin of perfume application! Rubbing your wrists together creates friction that heats up the skin and breaks down the delicate top notes of the fragrance, changing the scent and causing it to fade faster. Simply spray and let it air dry.
  4. Spray Your Hair (and Clothes): Hair is porous and holds scent incredibly well. Lightly mist your hairbrush with perfume and run it through your hair. You can also spritz your scarf or the lining of your jacket for a lingering scent.
  5. Layer Your Fragrance: Use matching scented body washes, lotions, or creams to create a base for your perfume. This is a surefire way to make the scent last all day. Sol de Janeiro’s line is a perfect example of a layerable system.

🌿 Understanding Perfume Notes: Top, Heart, and Base Explained

Video: Top 10 best EVERYDAY perfumes for women out of my 600+ perfume collection.

Ever read a perfume description and felt like you were reading a foreign language? “Top notes of bergamot, heart of jasmine, base of sandalwood…” What does it all mean? Let us demystify it for you.

Think of a perfume’s structure as a pyramid, with three distinct layers that unfold over time.

🔺 Top Notes: The First Impression

These are the scents you smell immediately after spraying. They are made of the smallest, lightest molecules, so they are the first to evaporate. Top notes are designed to be bright, sparkling, and attention-grabbing.

  • Common Examples: Citrus (bergamot, lemon), light fruits (pear, strawberry), fresh herbs (basil, lavender).
  • Duration: 5-15 minutes.

❤️ Heart Notes: The Core of the Fragrance

Once the top notes fade, the heart (or middle) notes emerge. These make up the main body of the perfume and are usually more rounded and complex. This is where the true character of the fragrance lies.

  • Common Examples: Florals (rose, jasmine, gardenia), spices (cinnamon, cardamom), green notes.
  • Duration: 20-60 minutes.

⚓ Base Notes: The Lasting Memory

The base notes are the final act. They are made of the largest, heaviest molecules, so they evaporate the slowest. These notes provide depth and longevity, anchoring the fragrance to your skin and leaving a lasting impression.

  • Common Examples: Woods (sandalwood, cedarwood), resins (amber, frankincense), gourmand notes (vanilla, tonka bean), musk.
  • Duration: 6+ hours.

So, when you test a perfume, you’re really experiencing a story unfold on your skin, from the bright introduction to the complex plot and the lingering conclusion.

🎁 Best Perfume Gift Ideas for Women in 2023: Impress Your Loved Ones

Video: 20 MEN KILLER FRAGRANCES FOR WOMEN IN 2 MINUTES.

Buying perfume for someone else can be tricky, but it’s also one of the most personal and thoughtful gifts you can give. Here’s how to get it right.

Do Your Detective Work 🕵️ ♀️

  • Check Their Current Collection: Casually ask what perfume they’re wearing or take a peek at their vanity. Note the names of their favorite scents. You can then use websites like Fragrantica to look up the notes and fragrance family. This gives you a huge clue about their preferences.
  • Listen for Clues: Do they talk about loving the smell of a certain flower, a favorite dessert, or a specific memory (like the beach)? These are all hints you can use to find a perfume with similar notes.
  • Consider Their Style: Is their style classic and elegant? They might love a Chanel or Dior. Are they trendy and fun? A gourmand scent from Kayali or Coach could be perfect. Are they outdoorsy and natural? A woody or fresh scent might be the way to go.

When in Doubt, Go for…

  • A Discovery Set: Many brands offer discovery sets with sample sizes of their most popular fragrances. This is a fantastic, low-risk way for them to explore a new brand and find a favorite.
  • A Crowd-Pleaser: Some fragrances are almost universally loved. Scents like Marc Jacobs Daisy, Lancôme La Vie Est Belle, or Viktor&Rolf Flowerbomb are popular for a reason and are often safe bets.
  • A Luxurious Body Product: If you’re really unsure, consider a luxurious body lotion, cream, or hair mist in a popular scent. It’s a more subtle way to enjoy a fragrance and feels incredibly indulgent.
Video: MY MOST COMPLIMENTED FRAGRANCES 2023/2024 MUST HAVES | LUXURY PERFUME COLLECTION | PERFUME HAUL.

In the age of social media, a single post can catapult a fragrance to stardom. #PerfumeTok is a powerful force, with influencers and celebrities shaping the scents we all want to wear.

The Power of the #PerfumeTok

TikTok has become a major trendsetter in the fragrance world. Viral scents that have exploded in popularity thanks to the platform include:

  • Parfums de Marly Delina: This luxurious Turkish rose, lychee, and rhubarb scent is the epitome of feminine elegance and a constant feature on “best of” lists. Cosmopolitan‘s beauty editor calls it her “all-time favorite from the brand.”
  • Maison Francis Kurkdjian Baccarat Rouge 540: The ultimate “rich girl” scent. Its unique blend of saffron, jasmine, and cedarwood creates an airy, sweet, and unforgettable aura that has become one of the most recognizable scents of the decade.
  • Sol de Janeiro Cheirosa ’62: As mentioned, this affordable body mist became a viral sensation for its addictive salted caramel and pistachio scent, proving that a fragrance doesn’t need a high price tag to be a hit.

Celebrity Ambassadors

Brands have long known the power of a famous face. A celebrity endorsement can lend a fragrance an aspirational quality and introduce it to a massive audience.

  • Dua Lipa for YSL Libre: The pop superstar is the face of the bold and sexy YSL Libre line, a perfect match for the fragrance’s confident and free-spirited vibe. Scentstore.com notes that Libre Intense is a consistent best-seller.
  • Julia Roberts for Lancôme La Vie Est Belle: The actress’s iconic smile has been associated with this joyful, fruity floral gourmand since its launch in 2012, cementing its status as a timeless favorite.
Video: Top 10 MOST COMPLIMENTED Women’s Perfumes From 10 DIFFERENT BRANDS!

If this article has ignited your passion for perfume, your journey is just beginning! Here are some of our favorite resources for diving deeper into the world of olfaction.

Essential Reading for Fragrance Fanatics

  • The Perfect Scent: A Year Inside the Perfume Industry in Paris and New York by Chandler Burr: A fascinating behind-the-scenes look at the creation of two very different perfumes. A must-read for anyone interested in the industry.
  • Perfumes: The A-Z Guide by Luca Turin and Tania Sanchez: The iconic, witty, and sometimes brutally honest guide to thousands of fragrances. It’s an essential reference for any serious perfume collector.
  • Scent and Subversion: Decoding a Century of Provocative Perfume by Barbara Herman: An exploration of the history of vintage perfumes and the bold, daring scents of the past.

Top Fragrance Blogs and Websites

  • Fragrantica: An online encyclopedia of perfumes, a fragrance magazine, and a community of perfume lovers. An indispensable resource for looking up notes, reading reviews, and discovering new scents.
  • Basenotes: Another fantastic online community and database for fragrance enthusiasts, with forums, reviews, and industry news.
  • The Perfume Society: A UK-based organization dedicated to helping people discover the world of scent, with expert articles, events, and discovery boxes.
Video: TOP EVERYDAY PERFUMES FOR WOMEN | PERFUME COLLECTION 2023.

Enjoyed this deep dive into the best women’s fragrances? We think you’ll love these other articles from the Perfume Brands™ library.

  • For the Men in Your Life: Explore our guide to the most captivating Men’s Perfumes and find the perfect scent for him.
  • Become an Expert: Want to learn more about the art and science of scent? Our Perfume Guides have everything you need to know.
  • Niche vs. Designer: Curious about the difference? Dive into our exploration of Luxury Brands and the world of niche perfumery.
  • Latest Reviews: Stay up-to-date with our newest Fragrance Reviews as we test the latest and greatest releases.

📝 Conclusion: Our Final Thoughts on the Best Perfume for Women in 2023

A bottle of valentino cologne with dramatic lighting

Phew! What a fragrant journey we’ve been on together. From the golden radiance of Dior J’adore l’Or to the tropical warmth of Sol de Janeiro Brazilian Crush, and the bold mystery of Prada Paradoxe Intense, 2023 has truly been a banner year for women’s perfumes. Our expert team at Perfume Brands™ has sniffed, spritzed, and scrutinized every note to bring you the most comprehensive and trustworthy guide possible.

Positives Across Our Top Picks

  • Diversity of Scents: Whether you crave fresh florals, creamy gourmands, or woody ambers, this year’s lineup offers something for every personality and occasion.
  • Sustainability: Many brands are embracing eco-conscious practices, from upcycled ingredients in Lancôme Idôle Now to refillable bottles from Prada and Marc Jacobs.
  • Longevity and Sillage: Several fragrances, like Gucci Guilty Elixir and YSL Black Opium Le Parfum, deliver impressive lasting power and projection, making them worth every spritz.
  • Innovative Notes: The use of biotech accords and rare botanicals (Future Society’s Floating Forest) pushes perfumery into exciting new territory.

Considerations

  • Boldness: Some scents are unapologetically intense and may not suit those who prefer subtlety.
  • Price Point: Luxury fragrances often come with a premium, but the quality and craftsmanship justify the investment.
  • Personal Chemistry: Always test before buying, as skin chemistry can transform a fragrance’s character.

Our Confident Recommendation

If you want a single standout fragrance to try first, Dior J’adore l’Or is a radiant, modern classic that suits many occasions and personalities. For those seeking something unique and sustainable, Lancôme Idôle Now offers innovation with conscience. And if your heart beats for gourmand delights, Burberry Goddess or Kayali Yum Pistachio Gelato | 33 are irresistible choices.

Remember, perfume is a personal journey. Whether you collect many or find your signature scent, wear it boldly and with joy. After all, the best perfume is the one that makes you feel unforgettable.


Shop Our Top Perfumes of 2023



❓ FAQ: Your Burning Questions About Women’s Perfumes Answered

a close-up of a pen

The perennial favorite remains YSL Libre Intense Eau de Parfum, praised for its bold, floral-amber blend and excellent longevity. However, newer launches like Dior J’adore l’Or and Lancôme Idôle Now are rapidly gaining popularity due to their modern twists and sustainable credentials.

Read more about “Unveiling the Top 12 Men’s Fragrances of …: A Comprehensive Guide”

What is the fragrance of the year?

Dior J’adore l’Or has been widely recognized as the fragrance of the year by industry insiders and publications like Harper’s Bazaar for its elegant reimagining of a classic floral bouquet with a bold, radiant signature.

Read more about “What Are the 10 Most Popular Perfumes? Discover 2025’s Top Scents! 🌸”

  • Sustainability: Upcycled ingredients and refillable packaging are becoming standard.
  • Gourmand Explosion: Complex edible notes like pistachio, salted caramel, and coffee dominate.
  • Biotech Innovation: New accords created via biotechnology, such as orchid extracts.
  • Layering: Combining body mists, lotions, and perfumes for personalized scent experiences.

What is the best perfume for women based on fragrance notes?

It depends on your preferences:

  • Floral lovers: Try Kilian Can’t Stop Loving You or Jo Malone English Pear & Sweet Pea.
  • Gourmand fans: Burberry Goddess and Kayali Yum Pistachio Gelato | 33 are top picks.
  • Woody/Earthy: Brunello Cucinelli Pour Femme and D.S. & Durga Deep Dark Vanilla.
  • Fresh/Aquatic: Chanel Chance Eau Fraiche and Louis Vuitton Pacific Chill.

Read more about “Which Perfume Notes Are Trending in 2025? Discover 10 Must-Try Scents! 🌟”

Which perfumes are best for long-lasting wear in 2023?

Fragrances with higher concentrations like Eau de Parfum and Parfum typically last longer. Our top long-lasting picks include:

  • Gucci Guilty Elixir Eau de Parfum
  • YSL Black Opium Le Parfum
  • Prada Paradoxe Intense Eau De Parfum
  • Dior J’adore l’Or

How to choose the best perfume for women based on personality?

  • Bold & Confident: Choose intense, statement-making scents like Prada Paradoxe Intense or Gucci Guilty Elixir.
  • Romantic & Feminine: Soft florals and gourmands like LoveShackFancy Forever in Love or Coach Love.
  • Natural & Minimalist: Fresh, clean scents like Le Labo Lavande 31 or Liis Ethereal Wave.
  • Adventurous & Unique: Innovative, niche scents like Future Society Floating Forest or D.S. & Durga Deep Dark Vanilla.

Read more about “Which Perfume Brands Do Celebrities Love Most? Top 25 Revealed! ✨ (2025)”

Trending perfumes include:

  • Dior J’adore l’Or
  • Lancôme Idôle Now
  • Kayali Yum Pistachio Gelato | 33
  • Sol de Janeiro Brazilian Crush Cheirosa 62
  • Phlur Mood Ring

Luxury houses like Dior, Chanel, Lancôme, and Prada remain favorites, while niche and indie brands such as Le Labo, Boy Smells, and D.S. & Durga are gaining traction for their unique offerings and sustainable practices.


Read more about “What Are the Top 5 Women’s Fragrances to Try in 2025? 🌸”


We hope this guide has helped you navigate the dazzling world of women’s perfumes in 2023. Now, go forth, spritz boldly, and let your scent tell your story! 🌸✨

Review Team
Review Team

The Popular Brands Review Team is a collective of seasoned professionals boasting an extensive and varied portfolio in the field of product evaluation. Composed of experts with specialties across a myriad of industries, the team’s collective experience spans across numerous decades, allowing them a unique depth and breadth of understanding when it comes to reviewing different brands and products.

Leaders in their respective fields, the team's expertise ranges from technology and electronics to fashion, luxury goods, outdoor and sports equipment, and even food and beverages. Their years of dedication and acute understanding of their sectors have given them an uncanny ability to discern the most subtle nuances of product design, functionality, and overall quality.

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